From an outdated logo to a refreshed brand identity.

Services: Logo Design · Branding · Brand Collateral

The Challenge

Prairie View Grooming came to KMW Creative with a logo that was over 10 years old, pixelated, and no longer representative of the services or experience the business provided. They needed a refreshed identity that better reflected their brand while still maintaining a connection to their original look.

The Strategy

KMW Creative worked to create a logo that felt like a natural next step for Prairie View Grooming. Drawing inspiration from prairie grasses and incorporating earthy tones, the new design brought a more polished, cohesive look to the brand without completely leaving its original identity behind.

The goal was to create something that felt fresh, recognizable, and reflective of the business.

The Deliverables

KMW Creative developed a refreshed brand identity and supporting materials, including:

• Custom logo design

• Business cards

• Letterhead

• Notepad design

• Brand standards guide outlining approved fonts and brand colors

• Social media tips

The Impact

Prairie View Grooming now has a cohesive visual identity that better represents its business and can be carried consistently across its printed materials and future marketing efforts.

The takeaway: A brand refresh doesn't always mean starting over. Sometimes it's about recognizing what already works and giving it the thoughtful update it needs to grow alongside the business.